Tag: how to manage opt in form

How to handle  Email List Management more effectively in 2021

How to handle Email List Management more effectively in 2021

Digital marketing Tips
In email marketing, in particular, a low engagement rate isn’t just bad because you’re not using your audience to their full potential. It’s bad because it affects your email deliverability – the overall ability to reach your subscribers’ inbox and meet your revenue goals.Naturally, it’s not possible to keep everyone engaged in what you do or say. That is why your email marketing strategy should also lay out the rules for what you’re going to do, e.g. with those who are no longer engaged in your email communication.This is where email list management comes into play. Best practices for managing an email or contact list Here aresome best practices you can use to get started and improve your existing email list management processes. 1. Ensure your opt-in fo